Holiday 2026 · three films · four stills
Three films and four stills for LESET, the house that made one wardrobe do both. Everything below is built from the clothes themselves: the merino, the names, the evenings they are made for.
Dinner is at eight. She does not change. Earrings, heels, coat, the same camel set, and she is the best dressed person at the table. At midnight she is back on the couch, shoes off, exactly as she began.
The film cuts on rhymes: the couch sit becomes the banquette sit, the tea pour becomes the wine pour. One set carries both rooms, which is the whole argument.
1898: two maids and a corset. 1962: rollers, a girdle, a fought zipper. 1987: shoulder pads assembled like armor. 2026: a LESET set goes on in one motion, and she is out the door before the narrator finishes his sentence.
A century of effort collapsing into one easy motion, cut on the same raised-arms gesture in every era. The brand began by inventing this ending.
A grandmother knits, and what grows off her needles is a doll-size camel sweater, stitch by stitch, each stitch a frame. On its tiny hanger it becomes the real thing in her granddaughter's hands. She reads the little label, puts it on, kisses her grandmother, and wears it out.
Every LESET set is named after someone. This one is made by someone, on camera, one stitch at a time.
The first film lives in two places and one outfit. Flip between them: the room changes, the clothes do not.
Film two in four rooms. Use the arrows, your keyboard, or a swipe: each era is one station, and the last one takes seconds.
Four posters for LESET, one type voice. Each pairs one image with one line; they run as key art beside the films, in print, out of home, and on the site.
This page, finished: three films and four stills for the holiday window, delivered on one link that never changes.
A season on call: films, stills and cutdowns as the drops land, from Holiday Pt. 1 through the new year.
A standing cadence for a house that ships monthly: new sets, new names, new films as they arrive.
Each one is scoped with you, case by case.
Holiday Collection Pt. 1 is live on leset.com. These films meet it.
Gifting peak: the stills carry the campaign out of home and on site while the films run.
The quiet month belongs to the couch. Film one already lives there.
RitualAds is the engine behind campaigns and previsualizations for Reebok, Champion, Patagonia, Guess Jeans, and Oakley.
IN · Reebok's signature-shoe launch for Angel Reese, the most followed WNBA player across all social media.
OUT · A production-ready previsualization delivered within 90 minutes, then the cinematic commercial built on that roadmap for the global launch.
THE RESULT · The Angel Reese 1 sold out globally within hours of going live, all three colorways, one of Reebok's fastest product launches in recent history.
IN · Australia's largest online furniture retailer imagined its first cinematic brand campaign as magical realism: a woman steps through a door in her living room wall and the world begins to answer her.
OUT · Every room, move and transition mapped before cameras rolled; the actress's real performance stayed untouched while the Temple & Webster world grew around her, furnished entirely from the brand's catalog of over 200,000 products.
THE RESULT · The brand's first cinematic brand campaign launched nationally in July 2026 across broadcast, CTV and digital, in 30 and 15 second cuts.
IN · A national campaign to launch her new skin care product on Shopify, turning five years of clinical research into a luxury story, without a single practical set.
OUT · The commercial, with not a single practical set used in production; midway through post-production she asked for a higher-resolution output for the largest screen in Times Square.
THE RESULT · A Times Square debut on the largest screen, seen by 1.5 million people daily, and three major publications.
RitualAds is the engine behind campaigns and previsualizations for Reebok, Champion, Patagonia, Guess Jeans, and Oakley.
Next: the three films arrive on this page. The walkthrough takes thirty minutes.